The Avengers
The Avengers also known as Avengers Assemble is a movie about marvel superhero getting
together when the world needs them the most. When Loki steal a powerful item
right under shield noise and take a agent and a scirctist. Fury active the Avengers.
Which include Ironman, Thor, Captain America, Black widow, Hulk and Hawkeye. In
this masse fight we see how strong the Avengers really are and why they are
called Earth Mightiest heroes.
These are the main people in the movies
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The director of the movie is Joss Whedon he also did the
screenplay of the movies. The other writers Zak Penn. The people who produced
by Victoria Alonso, Louis D’Esposito, Jon Favreau, Kevin Feige, Alan Fine ,
Jeremy Latcham, Stan Lee, Patrical Whitcher. The people who edit the film together
were Jeffrey Ford and Lisa Lassek.
Alan Silvestri did the music in the film.
When looking at this film we see that the target audience
are the fans of the marvel world also the ones who have watched the individual film
of each, a superhero that has been released the previous years. These movies are
so that you know a little bit about the superhero and how they came to be how
they are now. They also target young kids, mostly boys, and the older
generation of both genders who like the genre. The genres are action, Sci-fi and adventure.
I have also noticed that it is also aimed at families to come and watch.
They could also target it to fans of the actors. For example, let's say they will put on Scarlett Johansson's fan page that she might be starring in the Avengers . The fans will then make sure of it and spread the word of the movie coming out. This will make them the target audience see. They will only come to watch her in the movie.
When they were marketing the film they put little clips at
the end of the film of Captain America, Iron Man, Hulk and Thor . In each movie
we see bits and pieces that show either another film or shield trying to
decided who to chose to be in the team. Another way is the poster they put up with just
the word Avengers or them all together. This also builds up to the movie itself
The other way is the cast going to Comicon - this is a comic convention - and to release a
teaser trailer where they just give you enough to want to watch more, what
the film will be about and who will they face. They will even get artists to make a song just for the film alone. For example for this film we have a
group called Soundgarden with Live to rise. They have done this in other films such
as Fall out Boy, big hero six.
They could even put it on a website that owns the right to the
film, for example Marvel would put it up that they are working on the film but
that's it. This will see how many people would want watch it. The other site that they might be on are social media such as Facebook, Twitter and Instagram. They will also put up posters where there will be a mass audience so that they could then use word of mouth to spread that there will be this movie coming out.
The website home pages has the futures of the main character
in action mode. The website holds all the usually links such as cast and crew,
videos, images and merchandise that you can buy straight away. it also shows news about the movie that you might not have known.
The budget of the film is estimated to be around $220,000,000 . When it first came out in the weekend it made up to £15,778,074 (UK).
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